Watch the Videos of the ANA - TAG TrustNet Programmatic Transparency Benchmark launch in Cannes
ANA - TAG TrustNet
Programmatic Transparency Benchmark
and to discuss the golden opportunity
of a transparent ecosystem with our guests
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on SS New Star, Cannes Vieux-Port, jetée Albert-Edouard, slip 24
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Monday, June 17 from 12:30 to 6pm
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Lunch Buffet Session
12:30 - 2:00pm
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ANA Study: what next?
Alison Schiff, Managing Editor, AdExchanger
speaks about the implications of the ANA Study and the launch
of the Programmatic Transparency Benchmark with
Bob Liodice, CEO, ANA
Teresa Fusaro, Global IT&D Director Marketing Activation Tech, Reckitt
George Manas, CEO, OMD
followed by
Is the Transparency Juice worth the Squeeze?
Lou Paskalis, CEO, AJL Advisory discusses why it's worth the effort for
marketers to invest in high-quality, transparent media supply chains with
David Kohl, CEO, Symitri and TRUSTX
Tim Brown, CEO, Fiducia
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Afternoon Session 1
2:15 - 3:15pm
Is the industry "Data Symmetry Ready"?
Lou Paskalis, CEO, AJL Advisory moderates the panel on the
implications of the ANA Programmatic Transparency
Study to the advertising ecosystem with
Joe Zawadzki, Chairman, FxM
John Piccone, President Americas, Adform
Michelle Hulst, President, GumGum
Ian Colley, CMO & EVP, The Trade Desk
Brian Zaben VP, Ad Tech, Sales & Strategy, Yahoo
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Afternoon Session 2
3:30 - 4:30pm
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Why is the Benchmark a major step?
Alison Schiff, Managing Editor, AdExchanger, moderates
the panel introducing the Programmatic Transparency Benchmark,
what is entailed, and how it supports Sustainability in one easy
to implement tool that is free to ANA Members with
Jerry Daykin, ex-Head of Global Media, Beam Suntory
John Osborne, Director Ad Net Zero
Rob Rakowitz, Initiative Lead, GARM
Mike Zaneis, CEO, TAG/TAG TrustNet
Followed by Cocktails and Canapés
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Tuesday, June 18 from 3:30 to 6pm
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Afternoon Sessions
3:30 - 4:00pm
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Benchmark: avec CTV?
AJ Brown, COO, Brand Safety Institute, moderates the panel on the
inclusion of CTV in the ANA Programmatic Transparency Benchmark with
Gabe Greenberg, CEO, Octillion
Mike Zaneis, CEO, TAG/TAGTrustNet
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4:00 - 5:00pm
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Benchmark: how to take action?
You have seen the Benchmark. You understand areas for
drastic improvement in the supply chain. What do you do next?
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This session is moderated by Joe Zawadzki, Chairman, FxM whose passion for fixing
the digital media supply chain is matched by the determination of both Fiducia
and FxM to improve across all metrics through the utilization of technology and
strategic partnership. Join us as we discuss how to take action that matters with
Bill Duggan, Group Exec VP, ANA
Amy Williams, CEO, Good-Loop
Lou Paskalis, CEO, AJL Advisory
Tim Brown, CEO, Fiducia
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Followed by Cocktails and Canapés
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In association with: